Risks
Intense Competition: The Indian snack market is crowded with local, national, and international players, leading to pricing pressure and margin erosion.
Raw Material Price Volatility: Fluctuations in prices of agricultural commodities (e.g., potatoes, grains, edible oils) and packaging materials can impact profitability.
Changing Consumer Preferences: Rapid shifts in tastes, increasing demand for healthier options, or new food trends could impact sales of existing products.
Regulatory Environment: Strict food safety standards, labeling requirements, and potential bans on certain ingredients or products pose compliance risks.
Supply Chain Disruptions: Logistical challenges, adverse weather conditions, or unforeseen events can disrupt sourcing and distribution.
Brand Reputation Risk: Product recalls, quality control issues, or negative publicity can severely damage brand trust and sales.