Market Cap ₹287 Cr.
Stock P/E 0.0
P/B 3
Current Price ₹117.5
Book Value ₹ 39.1
Face Value 10
52W High ₹259
Dividend Yield 0%
52W Low ₹ 90
Crayons Advertising Ltd is a dynamic and innovative marketing and advertising agency that has established itself as a prominent player in the industry. With a creative and client-centric approach, the company offers a wide range of services to help businesses effectively communicate their brand messages and reach their target audience. Crayons Advertising Ltd specializes in strategic planning, brand development, digital marketing, creative design, media buying, and event management. Their team of talented professionals combines cutting-edge technology with industry expertise to deliver impactful and memorable campaigns. Known for their commitment to excellence, Crayons Advertising Ltd has garnered a strong reputation for delivering successful results and exceeding client expectations. They cater to diverse industries, including FMCG, retail, technology, healthcare, and more. With a focus on creativity, innovation, and measurable outcomes, Crayons Advertising Ltd strives to be a trusted partner in helping businesses achieve their marketing objectives and stand out in a competitive marketplace.
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₹ | |
| #(Fig in Cr.) |
|---|
| Net Sales |
| Other Income |
| Total Income |
| Total Expenditure |
| Operating Profit |
| Interest |
| Depreciation |
| Exceptional Income / Expenses |
| Profit Before Tax |
| Provision for Tax |
| Profit After Tax |
| Adjustments |
| Profit After Adjustments |
| Adjusted Earnings Per Share |
| #(Fig in Cr.) | Mar 2013 | Mar 2014 | Mar 2015 | Mar 2016 | Mar 2017 | Mar 2018 | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | TTM |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Net Sales | 187 | 178 | 223 | 200 | 238 | 169 | 184 | 161 | 105 | 193 | 276 | |
| Other Income | 1 | 0 | 1 | 2 | 1 | 2 | 4 | 3 | 2 | 2 | 5 | |
| Total Income | 188 | 178 | 224 | 202 | 239 | 172 | 188 | 164 | 107 | 194 | 281 | |
| Total Expenditure | 183 | 171 | 218 | 196 | 233 | 166 | 181 | 158 | 104 | 189 | 257 | |
| Operating Profit | 4 | 7 | 5 | 6 | 6 | 5 | 7 | 6 | 3 | 5 | 25 | |
| Interest | 1 | 1 | 2 | 3 | 3 | 3 | 3 | 2 | 1 | 1 | 1 | |
| Depreciation | 1 | 1 | 2 | 2 | 2 | 2 | 2 | 1 | 1 | 1 | 1 | |
| Exceptional Income / Expenses | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
| Profit Before Tax | 2 | 5 | 0 | 1 | 1 | 0 | 3 | 2 | 0 | 2 | 23 | |
| Provision for Tax | 1 | 1 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 1 | 6 | |
| Profit After Tax | 1 | 3 | -0 | 0 | 1 | 0 | 2 | 1 | 0 | 2 | 17 | |
| Adjustments | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
| Profit After Adjustments | 1 | 3 | -0 | 0 | 1 | 0 | 2 | 1 | 0 | 2 | 17 | |
| Adjusted Earnings Per Share | 0.6 | 1.7 | -0.2 | 0.2 | 0.4 | 0.1 | 1.4 | 0.6 | 0.1 | 0.9 | 9.2 |
| # | 1 Year | 3 Year | 5 Year | 10 Year |
|---|---|---|---|---|
| Sales CAGR | 43% | 20% | 10% | 4% |
| Operating Profit CAGR | 400% | 61% | 38% | 20% |
| PAT CAGR | 750% | 157% | 0% | 33% |
| # | 1 Year | 3 Year | 5 Year | 10 Year |
|---|---|---|---|---|
| Share Price CAGR | NA% | NA% | NA% | NA% |
| ROE Average | 36% | 14% | 10% | 6% |
| ROCE Average | 42% | 18% | 15% | 11% |
| #(Fig in Cr.) | Mar 2013 | Mar 2014 | Mar 2015 | Mar 2016 | Mar 2017 | Mar 2018 | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Shareholder's Funds | 28 | 31 | 30 | 31 | 31 | 32 | 34 | 35 | 36 | 37 | 54 |
| Minority's Interest | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Borrowings | 8 | 11 | 24 | 19 | 16 | 15 | 14 | 13 | 10 | 4 | 3 |
| Other Non-Current Liabilities | 0 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 |
| Total Current Liabilities | 53 | 45 | 62 | 53 | 74 | 50 | 84 | 81 | 60 | 85 | 71 |
| Total Liabilities | 88 | 86 | 118 | 104 | 122 | 98 | 133 | 131 | 106 | 126 | 129 |
| Fixed Assets | 4 | 6 | 12 | 11 | 9 | 9 | 8 | 8 | 7 | 6 | 3 |
| Other Non-Current Assets | 13 | 16 | 25 | 25 | 28 | 29 | 21 | 33 | 27 | 23 | 21 |
| Total Current Assets | 71 | 64 | 81 | 68 | 85 | 59 | 103 | 90 | 72 | 97 | 104 |
| Total Assets | 88 | 86 | 118 | 104 | 122 | 98 | 133 | 131 | 106 | 126 | 129 |
| #(Fig in Cr.) | Mar 2013 | Mar 2014 | Mar 2015 | Mar 2016 | Mar 2017 | Mar 2018 | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Opening Cash & Cash Equivalents | 1 | 2 | 2 | 5 | 4 | 11 | 4 | 13 | 5 | 3 | 18 |
| Cash Flow from Operating Activities | 0 | 8 | 4 | 8 | 16 | 1 | 8 | -13 | -2 | 10 | -1 |
| Cash Flow from Investing Activities | -1 | -5 | -17 | -0 | -3 | -2 | 4 | 7 | 1 | 12 | -2 |
| Cash Flow from Financing Activities | 1 | -3 | 16 | -8 | -7 | -6 | -5 | -2 | -1 | -7 | 1 |
| Net Cash Inflow / Outflow | 0 | 0 | 3 | -0 | 6 | -7 | 6 | -8 | -2 | 15 | -3 |
| Closing Cash & Cash Equivalent | 2 | 2 | 5 | 4 | 11 | 4 | 11 | 5 | 3 | 18 | 15 |
| # | Mar 2013 | Mar 2014 | Mar 2015 | Mar 2016 | Mar 2017 | Mar 2018 | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Earnings Per Share (Rs) | 0.65 | 1.69 | -0.16 | 0.23 | 0.42 | 0.12 | 1.36 | 0.65 | 0.07 | 0.9 | 9.22 |
| CEPS(Rs) | 1.25 | 2.4 | 1.18 | 1.41 | 1.28 | 1.12 | 2.23 | 1.44 | 0.71 | 1.41 | 9.83 |
| DPS(Rs) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Book NAV/Share(Rs) | 15.31 | 17.01 | 16.78 | 17.01 | 17.43 | 17.55 | 18.91 | 19.72 | 19.79 | 20.69 | 29.91 |
| Core EBITDA Margin(%) | 1.99 | 3.78 | 2.04 | 2.1 | 2.12 | 1.78 | 1.74 | 1.81 | 1.12 | 1.6 | 6.92 |
| EBIT Margin(%) | 1.73 | 3.34 | 1.28 | 1.92 | 1.69 | 1.92 | 3.11 | 2.59 | 1.6 | 1.91 | 8.5 |
| Pre Tax Margin(%) | 0.93 | 2.54 | 0.16 | 0.49 | 0.5 | 0.24 | 1.52 | 1.12 | 0.28 | 1.22 | 8.17 |
| PAT Margin (%) | 0.62 | 1.72 | -0.13 | 0.2 | 0.32 | 0.12 | 1.33 | 0.72 | 0.12 | 0.84 | 6.02 |
| Cash Profit Margin (%) | 1.21 | 2.43 | 0.95 | 1.27 | 0.97 | 1.19 | 2.18 | 1.61 | 1.21 | 1.32 | 6.42 |
| ROA(%) | 1.28 | 3.49 | -0.28 | 0.37 | 0.67 | 0.19 | 2.13 | 0.88 | 0.11 | 1.39 | 13.01 |
| ROE(%) | 4.33 | 10.49 | -0.95 | 1.34 | 2.46 | 0.67 | 7.47 | 3.35 | 0.36 | 4.43 | 36.44 |
| ROCE(%) | 7.68 | 12.73 | 5.26 | 6.75 | 7.58 | 6.48 | 11.71 | 8.38 | 3.3 | 7.51 | 41.95 |
| Receivable days | 129.82 | 116.12 | 93.32 | 105.19 | 85.74 | 109 | 113.11 | 168.44 | 235.85 | 112.92 | 80.69 |
| Inventory Days | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Payable days | 0 | 68.67 | 0 | 0 | 75.38 | 100.24 | 97 | 147.49 | 0 | 0 | 0 |
| PER(x) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Price/Book(x) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Dividend Yield(%) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| EV/Net Sales(x) | 0.09 | 0.11 | 0.12 | 0.11 | 0.05 | 0.09 | 0.02 | 0.08 | 0.14 | -0.03 | 0.05 |
| EV/Core EBITDA(x) | 4.1 | 2.61 | 5.07 | 3.64 | 2.07 | 3.04 | 0.41 | 2.22 | 5.15 | -1.3 | 0.56 |
| Net Sales Growth(%) | 10.53 | -5.04 | 25.46 | -10.13 | 18.89 | -28.87 | 8.69 | -12.61 | -34.8 | 83.42 | 43.19 |
| EBIT Growth(%) | -68.12 | 83.25 | -52.05 | 35.27 | 4.55 | -19.14 | 75.7 | -27.11 | -59.8 | 119 | 538.42 |
| PAT Growth(%) | -79.86 | 161.09 | -109.43 | 242.08 | 86.84 | -72.46 | 1065.13 | -52.42 | -88.87 | 1143.95 | 928.43 |
| EPS Growth(%) | -79.86 | 161.09 | -109.43 | 242.08 | 86.84 | -72.46 | 1065.13 | -52.42 | -88.87 | 1143.9 | 928.47 |
| Debt/Equity(x) | 0.62 | 0.59 | 0.97 | 0.78 | 0.64 | 0.55 | 0.43 | 0.43 | 0.43 | 0.26 | 0.21 |
| Current Ratio(x) | 1.35 | 1.43 | 1.29 | 1.28 | 1.15 | 1.18 | 1.23 | 1.11 | 1.2 | 1.15 | 1.46 |
| Quick Ratio(x) | 1.35 | 1.43 | 1.47 | 1.46 | 1.15 | 1.18 | 1.23 | 1.11 | 1.2 | 1.15 | 1.46 |
| Interest Cover(x) | 2.17 | 4.18 | 1.14 | 1.35 | 1.43 | 1.15 | 1.96 | 1.76 | 1.21 | 2.79 | 25.41 |
| Total Debt/Mcap(x) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| # | Sep 2023 | Mar 2024 |
|---|---|---|
| Promoter | 73.5 | 73.5 |
| FII | 5.3 | 3.04 |
| DII | 0 | 0 |
| Public | 21.2 | 23.46 |
| Others | 0 | 0 |
| Total | 100 | 100 |
| # | Sep 2023 | Mar 2024 |
|---|---|---|
| Promoter | 1.8 | 1.8 |
| FII | 0.13 | 0.07 |
| DII | 0 | 0 |
| Public | 0.52 | 0.57 |
| Others | 0 | 0 |
| Total | 2.44 | 2.44 |
Pros
Cons
* The pros and cons are machine generated. Pros / cons are based on a checklist to highlight important points. Please exercise caution and do your own analysis.
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| Companies | Open Date | Close Date | Issue Price | Cost of 1 Lot | GMP | Expected Listing | Listing Gain(%) | Listing Price | Current Price | Type | Exchange |
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| Companies | Open Date | Close Date | Issue Price | Cost of 1 Lot | GMP | Expected Listing | Listing Gain(%) | Listing Price | Current Price | Type | Exchange |
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