WEBSITE BSE:544435 NSE: ADCOUNTY Inc. Year: 2017 Industry: Advertising & Media My Bucket: Add Stock
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Adcounty Media India Ltd. is a digital advertising and marketing solutions company that operates in the performance marketing, mobile advertising, and affiliate marketing space. The company works with brands, advertisers, and digital publishers to deliver targeted ad campaigns across multiple platforms, including mobile apps, websites, and social media networks. Its services typically include user acquisition, lead generation, app installs, retargeting, brand visibility campaigns, and data-driven ad optimization. Adcounty Media uses technology...Read More
Adcounty Media India Ltd. is a digital advertising and marketing solutions company that operates in the performance marketing, mobile advertising, and affiliate marketing space. The company works with brands, advertisers, and digital publishers to deliver targeted ad campaigns across multiple platforms, including mobile apps, websites, and social media networks. Its services typically include user acquisition, lead generation, app installs, retargeting, brand visibility campaigns, and data-driven ad optimization. Adcounty Media uses technology-driven tools, analytics, and a wide publisher network to help clients maximize ROI and reach specific audiences with precision. By focusing on performance-based models, the company ensures that advertisers pay primarily for measurable results, making it an attractive partner for brands looking to scale efficiently. The company benefits from strong demand in India’s fast-growing digital advertising sector, driven by increasing internet penetration and rapid growth of mobile usage. However, it also operates in a competitive environment with constant technological changes, strict data privacy norms, and pressure to maintain high-quality traffic. Overall, Adcounty Media India Ltd. positions itself as a dynamic player in the digital advertising ecosystem, with opportunities tied to the continued shift of marketing budgets from traditional to digital channels. ...Read Less
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Market Cap ₹0 Cr.
Stock P/E 21
P/B 2.9
Current Price ₹128.5
Book Value ₹ 44.6
Face Value 10
52W High ₹282
Dividend Yield 0%
52W Low ₹ 95.7
Price goes above X
Price falls below X
PE goes above X
PE falls below X
₹ | |
| #(Fig in Cr.) | Jun 2024 | Sep 2024 | Jun 2025 | Sep 2025 |
|---|---|---|---|---|
| Net Sales | 16 | 14 | 17 | 17 |
| Other Income | 0 | 0 | 0 | 1 |
| Total Income | 16 | 14 | 17 | 18 |
| Total Expenditure | 12 | 9 | 12 | 12 |
| Operating Profit | 4 | 4 | 6 | 6 |
| Interest | 0 | 0 | 0 | 0 |
| Depreciation | 0 | 0 | 0 | 0 |
| Exceptional Income / Expenses | 0 | 0 | 0 | 0 |
| Profit Before Tax | 4 | 4 | 5 | 6 |
| Provision for Tax | 1 | 1 | 1 | 2 |
| Profit After Tax | 3 | 3 | 4 | 4 |
| Adjustments | -0 | -0 | -0 | 0 |
| Profit After Adjustments | 3 | 3 | 4 | 4 |
| Adjusted Earnings Per Share | 1.9 | 2 | 2.5 | 1.9 |
| #(Fig in Cr.) | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | TTM |
|---|---|---|---|---|---|
| Net Sales | 31 | 54 | 43 | 69 | 64 |
| Other Income | 0 | 0 | 0 | 1 | 1 |
| Total Income | 31 | 54 | 43 | 70 | 65 |
| Total Expenditure | 28 | 43 | 32 | 51 | 45 |
| Operating Profit | 3 | 10 | 11 | 19 | 20 |
| Interest | 0 | 0 | 0 | 0 | 0 |
| Depreciation | 0 | 0 | 0 | 0 | 0 |
| Exceptional Income / Expenses | 0 | 0 | 0 | 0 | 0 |
| Profit Before Tax | 3 | 10 | 11 | 18 | 19 |
| Provision for Tax | 1 | 3 | 3 | 5 | 5 |
| Profit After Tax | 2 | 8 | 8 | 14 | 14 |
| Adjustments | 0 | 0 | 0 | 0 | 0 |
| Profit After Adjustments | 2 | 8 | 8 | 14 | 14 |
| Adjusted Earnings Per Share | 1.2 | 4.8 | 5.1 | 8.3 | 8.3 |
| # | 1 Year | 3 Year | 5 Year | 10 Year |
|---|---|---|---|---|
| Sales CAGR | 60% | 31% | 0% | 0% |
| Operating Profit CAGR | 73% | 85% | 0% | 0% |
| PAT CAGR | 75% | 91% | 0% | 0% |
| # | 1 Year | 3 Year | 5 Year | 10 Year |
|---|---|---|---|---|
| Share Price CAGR | NA% | NA% | NA% | NA% |
| ROE Average | 47% | 64% | 60% | 60% |
| ROCE Average | 64% | 86% | 80% | 80% |
| #(Fig in Cr.) | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 |
|---|---|---|---|---|
| Shareholder's Funds | 4 | 12 | 20 | 38 |
| Minority's Interest | 0 | 0 | 0 | 0 |
| Borrowings | 0 | 0 | 0 | 0 |
| Other Non-Current Liabilities | 1 | 0 | 0 | 1 |
| Total Current Liabilities | 14 | 17 | 12 | 12 |
| Total Liabilities | 19 | 29 | 32 | 51 |
| Fixed Assets | 0 | 0 | 0 | 1 |
| Other Non-Current Assets | 4 | 7 | 8 | 5 |
| Total Current Assets | 15 | 21 | 24 | 45 |
| Total Assets | 19 | 29 | 32 | 51 |
| #(Fig in Cr.) | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 |
|---|---|---|---|---|
| Opening Cash & Cash Equivalents | 1 | 3 | 1 | 4 |
| Cash Flow from Operating Activities | 2 | 1 | 4 | -0 |
| Cash Flow from Investing Activities | -0 | -4 | -0 | -4 |
| Cash Flow from Financing Activities | 0 | 0 | -0 | 4 |
| Net Cash Inflow / Outflow | 2 | -2 | 4 | -1 |
| Closing Cash & Cash Equivalent | 3 | 0 | 4 | 4 |
| # | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 |
|---|---|---|---|---|
| Earnings Per Share (Rs) | 1.25 | 4.77 | 5.11 | 8.31 |
| CEPS(Rs) | 1.3 | 4.84 | 5.19 | 8.52 |
| DPS(Rs) | 0 | 0 | 0 | 0 |
| Book NAV/Share(Rs) | 2.67 | 7.44 | 12.66 | 22.91 |
| Core EBITDA Margin(%) | 8.93 | 19.21 | 25.25 | 26.49 |
| EBIT Margin(%) | 8.72 | 19.34 | 26.08 | 27 |
| Pre Tax Margin(%) | 8.63 | 19.16 | 25.96 | 26.71 |
| PAT Margin (%) | 6.46 | 14.25 | 19.19 | 19.96 |
| Cash Profit Margin (%) | 6.74 | 14.48 | 19.47 | 20.45 |
| ROA(%) | 10.39 | 31.63 | 26.71 | 33.12 |
| ROE(%) | 46.87 | 94.36 | 50.87 | 47.29 |
| ROCE(%) | 63.3 | 125.78 | 68.53 | 63.96 |
| Receivable days | 118.37 | 80.93 | 116.63 | 116.53 |
| Inventory Days | 0 | 0 | 0 | 0 |
| Payable days | 273.31 | 161.73 | 186.49 | 64.14 |
| PER(x) | 0 | 0 | 0 | 0 |
| Price/Book(x) | 0 | 0 | 0 | 0 |
| Dividend Yield(%) | 0 | 0 | 0 | 0 |
| EV/Net Sales(x) | -0.09 | -0.01 | -0.11 | 0.12 |
| EV/Core EBITDA(x) | -1.01 | -0.06 | -0.4 | 0.44 |
| Net Sales Growth(%) | 0 | 72.87 | -20.36 | 61.5 |
| EBIT Growth(%) | 0 | 283.44 | 7.4 | 67.19 |
| PAT Growth(%) | 0 | 281.67 | 7.2 | 68 |
| EPS Growth(%) | 0 | 281.67 | 7.2 | 62.64 |
| Debt/Equity(x) | 0 | 0.02 | 0 | 0 |
| Current Ratio(x) | 1.06 | 1.28 | 2.07 | 3.86 |
| Quick Ratio(x) | 1.06 | 1.28 | 2.07 | 3.86 |
| Interest Cover(x) | 98.59 | 106.68 | 227.5 | 93.79 |
| Total Debt/Mcap(x) | 0 | 0 | 0 | 0 |
| # | Jun 2025 | Jul 2025 | Sep 2025 | Dec 2025 | Mar 2026 |
|---|---|---|---|---|---|
| Promoter | 89.15 | 89.15 | 65.52 | 65.52 | 65.52 |
| FII | 0 | 0 | 0.95 | 0.11 | 0.3 |
| DII | 0 | 0 | 3.83 | 2.12 | 1.69 |
| Public | 10.85 | 10.85 | 29.71 | 32.25 | 32.49 |
| Others | 0 | 0 | 0 | 0 | 0 |
| Total | 100 | 100 | 100 | 100 | 100 |
| # | Jun 2025 | Jul 2025 | Sep 2025 | Dec 2025 | Mar 2026 |
|---|---|---|---|---|---|
| Promoter | 1.47 | 1.47 | 1.47 | 1.47 | 1.47 |
| FII | 0 | 0 | 0.02 | 0 | 0.01 |
| DII | 0 | 0 | 0.09 | 0.05 | 0.04 |
| Public | 0.18 | 0.18 | 0.67 | 0.73 | 0.73 |
| Others | 0 | 0 | 0 | 0 | 0 |
| Total | 1.65 | 1.65 | 2.25 | 2.25 | 2.25 |
* The pros and cons are machine generated.
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