Printing And Publishing · Founded 1970 · www.schandgroup.com · BSE 540497 · NSE SCHAND · ISIN INE807K01035
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Business
S Chand And Company Ltd. is one of India's oldest and largest education content companies. It primarily publishes and markets educational content across various segments, including K-12 (kindergarten to 12th grade), higher education, and competitive examinations. The company's core business model involves developing, printing, and distributing textbooks, reference books, digital learning solutions, and stationery products. Revenue is generated through the sale of these educational materials to schools, colleges, coaching institutes, and individual students across India. It operates under several well-known brands like S Chand, Vikas Publishing House, Madhubun, and New Saraswati House.
Revenue Mix
While specific precise percentages can fluctuate and are not always disclosed in every report, S Chand's revenue largely derives from:
K-12 Education: This is the largest segment, comprising textbooks, workbooks, and digital content for schools (private and government-affiliated). This includes products under brands like S Chand, Vikas, Madhubun, and New Saraswati House.
Higher Education: Textbooks and reference materials for undergraduate and postgraduate courses across various disciplines.
Competitive Exams: Study materials and guides for various entrance and competitive examinations.
Digital Offerings: Increasingly, the company is focusing on digital content, e-books, and integrated learning platforms to complement its print offerings.
Industry
S Chand operates within the highly fragmented yet significant Indian printing and publishing industry, specifically focusing on the educational segment. The industry is characterized by strong seasonality (peak sales before academic sessions) and significant competition from a mix of large national players (e.g., Ratna Sagar, Pearson India, Evergreen Publications), regional publishers, and increasingly, ed-tech companies. S Chand holds a leading position, particularly in the K-12 segment, due to its extensive catalog, long-standing brand reputation, and pan-India distribution network. The implementation of the National Education Policy (NEP 2020) is a major structural shift impacting curriculum and content development.
MOAT
Brand Recognition: Over 85 years of legacy, S Chand and its subsidiary brands (Vikas, Madhubun) are well-established and trusted names among educators, parents, and students.
Extensive Content Library: A vast portfolio of educational titles across subjects and grades, built over decades, makes it difficult for new entrants to replicate.
Distribution Network: A wide and deep distribution network across India, reaching even tier 2 and 3 cities, provides a significant logistical advantage.
Author Base: Long-standing relationships with a large pool of experienced authors and subject matter experts.
Switching Costs (partial): Once schools adopt a publisher's curriculum and materials, there can be a degree of stickiness for several academic cycles due to familiarity and integration with teaching methodologies.
Growth Drivers
National Education Policy (NEP 2020): Implementation of NEP 2020 drives curriculum changes and demand for updated content.
Increasing Enrollment & Literacy: Growing population, increasing focus on education, and rising literacy rates continue to expand the addressable market.
Digital Transformation: Expansion into digital learning platforms, e-books, and blended learning solutions to cater to evolving educational needs.
Expansion in Untapped Markets: Deeper penetration into regional markets and growth in vocational and skill-based education segments.
Acquisitions: Potential for inorganic growth through acquiring smaller publishers or ed-tech companies to expand product portfolio and market reach.
Risks
Regulatory Changes: Frequent changes in education policies, curriculum frameworks by NCERT/CBSE, and state boards can necessitate significant content revisions and investments.
Competition: Intense competition from existing publishers, new digital education platforms, and potentially government-initiated open-source content.
Digital Disruption: Failure to adapt quickly to the shift towards digital learning could impact market share and relevance.
Seasonality & Working Capital: The business is highly seasonal, leading to significant working capital requirements and inventory management challenges.
Economic Slowdown: Reduced discretionary spending on education materials during economic downturns.
Piracy: Illegal reproduction and distribution of copyrighted educational materials.
Management & Ownership
S Chand And Company Ltd. is primarily a promoter-driven company, with the Gupta family holding a significant stake. Mr. Himanshu Gupta serves as the Managing Director. The management team has extensive experience in the publishing industry. The company has professionalized operations over the years while maintaining the promoter's vision. Public shareholders hold the remaining stake.
Outlook
S Chand is well-positioned to benefit from the growing Indian education market and the evolving landscape shaped by NEP 2020. Its strong brand equity, vast content library, and extensive distribution network provide a solid foundation. The company's ability to successfully navigate the transition to blended learning models, integrate digital solutions effectively, and adapt to regulatory changes will be crucial. While competition and execution risks in digital transformation remain key challenges, the underlying demand for quality educational content in India provides a supportive environment for long-term growth for established players.
| #(Fig in Cr.) | Mar 2024 | Jun 2024 | Sep 2024 | Dec 2024 | Mar 2025 | Jun 2025 | Sep 2025 | Dec 2025 | Mar 2026 | Jun 2026 |
|---|---|---|---|---|---|---|---|---|---|---|
| Net Sales | 437 | 111 | 37 | 100 | 471 | 103 | 49 | 99 | 548 | 115 |
| Other Income | 1 | 3 | 2 | 2 | 6 | 4 | 2 | 7 | 2 | 4 |
| Total Income | 438 | 114 | 40 | 102 | 478 | 107 | 52 | 106 | 550 | 118 |
| Total Expenditure | 251 | 102 | 95 | 119 | 268 | 112 | 109 | 131 | 302 | 124 |
| Operating Profit | 187 | 11 | -55 | -18 | 210 | -5 | -58 | -24 | 248 | -6 |
| Interest | 5 | 3 | 2 | 3 | 5 | 3 | 3 | 4 | 5 | 3 |
| Depreciation | 12 | 10 | 10 | 10 | 12 | 11 | 11 | 11 | 13 | 10 |
| Exceptional Income / Expenses | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -2 | -2 | 0 |
| Profit Before Tax | 170 | -2 | -68 | -31 | 193 | -18 | -71 | -40 | 229 | -19 |
| Provision for Tax | 42 | 1 | -15 | -6 | 52 | -4 | -17 | -12 | 59 | -0 |
| Profit After Tax | 128 | -3 | -53 | -26 | 142 | -14 | -54 | -29 | 169 | -19 |
| Adjustments | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 0 | 1 |
| Profit After Adjustments | 129 | -2 | -52 | -25 | 142 | -13 | -53 | -28 | 170 | -18 |
| Adjusted Earnings Per Share | 36.7 | -0.6 | -14.7 | -7 | 40.3 | -3.8 | -14.9 | -7.9 | 48.1 | -5.1 |
| #(Fig in Cr.) | Mar 2016 | Mar 2017 | Mar 2018 | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 | TTM |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Net Sales | 538 | 684 | 794 | 522 | 429 | 425 | 481 | 610 | 663 | 720 | 799 | 811 |
| Other Income | 4 | 2 | 13 | 12 | 9 | 20 | 14 | 33 | 10 | 13 | 16 | 15 |
| Total Income | 542 | 686 | 807 | 534 | 439 | 445 | 495 | 643 | 672 | 733 | 815 | 826 |
| Total Expenditure | 413 | 513 | 602 | 553 | 451 | 371 | 420 | 514 | 553 | 585 | 654 | 666 |
| Operating Profit | 129 | 173 | 205 | -20 | -13 | 75 | 76 | 129 | 120 | 148 | 161 | 160 |
| Interest | 31 | 36 | 24 | 27 | 35 | 32 | 27 | 21 | 15 | 13 | 14 | 15 |
| Depreciation | 26 | 28 | 19 | 24 | 41 | 42 | 42 | 46 | 46 | 42 | 45 | 45 |
| Exceptional Income / Expenses | 1 | 0 | 0 | -23 | -10 | -0 | -1 | 16 | 0 | 0 | -3 | -4 |
| Profit Before Tax | 73 | 109 | 162 | -94 | -98 | -0 | 5 | 78 | 58 | 93 | 99 | 99 |
| Provision for Tax | 24 | 44 | 54 | -28 | 13 | 6 | -3 | 20 | 7 | 33 | 26 | 30 |
| Profit After Tax | 49 | 65 | 108 | -65 | -111 | -6 | 8 | 58 | 51 | 60 | 73 | 67 |
| Adjustments | -3 | -7 | -1 | -0 | -0 | 1 | 3 | 8 | 5 | 3 | 3 | 3 |
| Profit After Adjustments | 47 | 58 | 107 | -66 | -111 | -6 | 11 | 66 | 57 | 64 | 76 | 71 |
| Adjusted Earnings Per Share | 0 | 0 | 30.6 | -18.8 | -31.9 | -1.6 | 3.2 | 18.8 | 16.1 | 18 | 21.5 | 20.2 |
| # | 1 Year | 3 Year | 5 Year | 10 Year |
|---|---|---|---|---|
| Sales CAGR | 11% | 9% | 13% | 4% |
| Operating Profit CAGR | 9% | 8% | 17% | 2% |
| PAT CAGR | 22% | 8% | 0% | 4% |
| # | 1 Year | 3 Year | 5 Year | 10 Year |
|---|---|---|---|---|
| Share Price CAGR | -23% | -18% | 2% | NA% |
| ROE Average | 7% | 6% | 5% | 4% |
| ROCE Average | 10% | 9% | 8% | 7% |
| #(Fig in Cr.) | Mar 2016 | Mar 2017 | Mar 2018 | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Shareholder's Funds | 599 | 657 | 1000 | 930 | 818 | 818 | 831 | 896 | 941 | 990 | 1054 |
| Minority's Interest | 3 | 13 | 4 | 3 | 3 | 19 | 16 | 8 | 3 | -1 | -3 |
| Borrowings | 68 | 31 | 27 | 73 | 61 | 76 | 67 | 26 | 21 | 14 | 19 |
| Other Non-Current Liabilities | -6 | -4 | -13 | -52 | -18 | -36 | -63 | -65 | -54 | -31 | -22 |
| Total Current Liabilities | 317 | 624 | 477 | 418 | 365 | 291 | 257 | 264 | 280 | 217 | 276 |
| Total Liabilities | 981 | 1322 | 1494 | 1372 | 1229 | 1168 | 1109 | 1129 | 1191 | 1190 | 1323 |
| Fixed Assets | 331 | 495 | 514 | 535 | 588 | 598 | 569 | 546 | 524 | 531 | 541 |
| Other Non-Current Assets | 53 | 51 | 54 | 75 | 55 | 22 | 21 | 30 | 45 | 59 | 57 |
| Total Current Assets | 597 | 776 | 926 | 762 | 586 | 549 | 516 | 553 | 622 | 600 | 726 |
| Total Assets | 981 | 1322 | 1494 | 1372 | 1229 | 1168 | 1109 | 1129 | 1191 | 1190 | 1323 |
| #(Fig in Cr.) | Mar 2016 | Mar 2017 | Mar 2018 | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Opening Cash & Cash Equivalents | 21 | 24 | 34 | 66 | 60 | 10 | 42 | 61 | 77 | 121 | 96 |
| Cash Flow from Operating Activities | 38 | 47 | 39 | 39 | 48 | 108 | 107 | 81 | 121 | 100 | 75 |
| Cash Flow from Investing Activities | -134 | -184 | -61 | -84 | -18 | -18 | -3 | -4 | -24 | -49 | -49 |
| Cash Flow from Financing Activities | 99 | 151 | 55 | 39 | -81 | -58 | -85 | -61 | -53 | -75 | -17 |
| Net Cash Inflow / Outflow | 3 | 13 | 33 | -6 | -51 | 32 | 19 | 16 | 44 | -25 | 8 |
| Closing Cash & Cash Equivalent | 24 | 37 | 66 | 60 | 10 | 42 | 61 | 77 | 121 | 96 | 104 |
| # | Mar 2016 | Mar 2017 | Mar 2018 | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Earnings Per Share (Rs) | 0 | 0 | 30.61 | -18.76 | -31.85 | -1.65 | 3.19 | 18.78 | 16.08 | 18.02 | 21.53 |
| CEPS(Rs) | 25.2 | 31.39 | 36.48 | -11.94 | -20.1 | 10.04 | 14.3 | 29.57 | 27.64 | 29.09 | 33.41 |
| DPS(Rs) | 0 | 26.25 | 1.5 | 0 | 0 | 0 | 0 | 3 | 3 | 4 | 4 |
| Book NAV/Share(Rs) | 0 | 0 | 285.59 | 265.72 | 233.7 | 233.63 | 236.68 | 254.1 | 266.48 | 280.01 | 297.89 |
| Core EBITDA Margin(%) | 22.55 | 24.14 | 23.24 | -4.93 | -4.05 | 10.62 | 10.4 | 12.21 | 13.46 | 11.09 | 10.54 |
| EBIT Margin(%) | 18.69 | 20.43 | 22.44 | -10.55 | -11.71 | 6.27 | 5.41 | 12.47 | 9.01 | 8.69 | 8.24 |
| Pre Tax Margin(%) | 13.17 | 15.41 | 19.55 | -14.86 | -18.12 | -0 | 0.77 | 9.85 | 7.14 | 7.63 | 7.22 |
| PAT Margin (%) | 8.89 | 9.25 | 13.06 | -10.37 | -20.48 | -1.26 | 1.36 | 7.31 | 6.27 | 4.95 | 5.32 |
| Cash Profit Margin (%) | 13.56 | 13.23 | 15.38 | -6.61 | -12.96 | 6.82 | 8.49 | 13.19 | 11.93 | 8.42 | 8.57 |
| ROA(%) | 5.49 | 5.69 | 7.69 | -4.57 | -8.54 | -0.54 | 0.71 | 5.15 | 4.41 | 5.06 | 5.82 |
| ROE(%) | 9.94 | 10.45 | 13.09 | -6.79 | -12.72 | -0.79 | 0.98 | 6.69 | 5.58 | 6.26 | 7.18 |
| ROCE(%) | 14.41 | 15.57 | 16.72 | -5.67 | -5.74 | 3.14 | 3.18 | 9.78 | 7.1 | 10.04 | 10.3 |
| Receivable days | 243.41 | 233.05 | 250.22 | 310.93 | 262.27 | 232.74 | 190.02 | 129.04 | 117.54 | 80.3 | 83.07 |
| Inventory Days | 85.41 | 75.64 | 68.16 | 104.34 | 136.66 | 120.13 | 82.08 | 65.69 | 74.35 | 47.42 | 40.29 |
| Payable days | 343.26 | 288.87 | 275.35 | 399.82 | 402.64 | 320.76 | 252.76 | 189.61 | 209.43 | 214.7 | 194.08 |
| PER(x) | 0 | 0 | 13.41 | 0 | 0 | 0 | 30.38 | 11.86 | 14.5 | 9.39 | 6.12 |
| Price/Book(x) | 0 | 0 | 1.44 | 0.68 | 0.17 | 0.45 | 0.41 | 0.88 | 0.87 | 0.6 | 0.44 |
| Dividend Yield(%) | 0 | 0 | 0.37 | 0 | 0 | 0 | 0 | 1.35 | 1.29 | 2.36 | 3.04 |
| EV/Net Sales(x) | 0.33 | 0.55 | 1.94 | 1.58 | 0.79 | 1.24 | 0.89 | 1.36 | 1.21 | 0.76 | 0.55 |
| EV/Core EBITDA(x) | 1.39 | 2.18 | 7.5 | -42.13 | -27.12 | 7.02 | 5.67 | 6.42 | 6.7 | 3.69 | 2.73 |
| Net Sales Growth(%) | 12.79 | 27.26 | 16.12 | -34.29 | -17.75 | -0.97 | 13.1 | 26.91 | 8.56 | 8.61 | 10.99 |
| EBIT Growth(%) | 26.49 | 39.6 | 28.68 | -135.78 | 4.68 | 150.86 | -1.14 | 208.05 | -25.24 | 43.82 | 7.09 |
| PAT Growth(%) | 44.44 | 32.84 | 65.38 | -160.45 | -69.62 | 94.15 | 223.83 | 616.32 | -11.19 | 17.76 | 21.42 |
| EPS Growth(%) | 0 | 0 | 0 | -161.28 | -69.79 | 94.82 | 293.6 | 488.52 | -14.39 | 12.08 | 19.45 |
| Debt/Equity(x) | 0.34 | 0.61 | 0.17 | 0.27 | 0.26 | 0.25 | 0.19 | 0.14 | 0.12 | 0.07 | 0.08 |
| Current Ratio(x) | 1.88 | 1.24 | 1.94 | 1.82 | 1.61 | 1.88 | 2.01 | 2.09 | 2.22 | 2.77 | 2.63 |
| Quick Ratio(x) | 1.44 | 1 | 1.61 | 1.33 | 1.05 | 1.41 | 1.51 | 1.5 | 1.59 | 2.12 | 2.04 |
| Interest Cover(x) | 3.39 | 4.07 | 7.76 | -2.45 | -1.82 | 1 | 1.17 | 4.76 | 4.82 | 8.2 | 8.07 |
| Total Debt/Mcap(x) | 0 | 0 | 0.12 | 0.39 | 1.59 | 0.55 | 0.46 | 0.16 | 0.13 | 0.11 | 0.19 |
| # | Mar 2024 | Jun 2024 | Sep 2024 | Dec 2024 | Mar 2025 | Jun 2025 | Sep 2025 | Dec 2025 | Mar 2026 | Jun 2026 |
|---|---|---|---|---|---|---|---|---|---|---|
| Promoter | 47.06 | 47.06 | 47.06 | 47.06 | 47.02 | 47.02 | 47.02 | 46.99 | 46.99 | 46.99 |
| FII | 7.79 | 7.88 | 6.16 | 4.41 | 3.84 | 4.95 | 4.62 | 4.66 | 4.47 | 4.54 |
| DII | 3.82 | 3.82 | 3.82 | 3.82 | 2.94 | 3.33 | 3.56 | 1.7 | 2.04 | 1.26 |
| Public | 41.32 | 41.23 | 42.95 | 44.7 | 46.2 | 44.71 | 44.8 | 46.65 | 46.5 | 47.21 |
| Others | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 100 | 100 | 100 | 100 | 100 | 100 | 100 | 100 | 100 | 100 |
| # | Mar 2024 | Jun 2024 | Sep 2024 | Dec 2024 | Mar 2025 | Jun 2025 | Sep 2025 | Dec 2025 | Mar 2026 | Jun 2026 |
|---|---|---|---|---|---|---|---|---|---|---|
| Promoter | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 |
| FII | 0.27 | 0.28 | 0.22 | 0.16 | 0.14 | 0.17 | 0.16 | 0.16 | 0.16 | 0.16 |
| DII | 0.13 | 0.13 | 0.13 | 0.13 | 0.1 | 0.12 | 0.13 | 0.06 | 0.07 | 0.04 |
| Public | 1.46 | 1.45 | 1.51 | 1.57 | 1.63 | 1.58 | 1.58 | 1.65 | 1.64 | 1.67 |
| Others | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 3.52 | 3.52 | 3.52 | 3.52 | 3.52 | 3.52 | 3.52 | 3.53 | 3.53 | 3.53 |
| # | 1 Year | 3 Year | 5 Year | 10 Year |
|---|---|---|---|---|
| Sales CAGR | +11% | +9% | +13% | +4% |
| Operating Profit CAGR | +9% | +8% | +17% | +2% |
| PAT CAGR | +22% | +8% | — | +4% |
| Share Price CAGR | -23% | -18% | +2% | — |
| ROE Average | +7% | +6% | +5% | +4% |
| ROCE Average | +10% | +9% | +8% | +7% |
| # | Mar 2024 | Jun 2024 | Sep 2024 | Dec 2024 | Mar 2025 | Jun 2025 | Sep 2025 | Dec 2025 | Mar 2026 | Jun 2026 |
|---|---|---|---|---|---|---|---|---|---|---|
| Promoter | 47.06 | 47.06 | 47.06 | 47.06 | 47.02 | 47.02 | 47.02 | 46.99 | 46.99 | 46.99 |
| FII | 7.79 | 7.88 | 6.16 | 4.41 | 3.84 | 4.95 | 4.62 | 4.66 | 4.47 | 4.54 |
| DII | 3.82 | 3.82 | 3.82 | 3.82 | 2.94 | 3.33 | 3.56 | 1.7 | 2.04 | 1.26 |
| Public | 41.32 | 41.23 | 42.95 | 44.7 | 46.2 | 44.71 | 44.8 | 46.65 | 46.5 | 47.21 |
| Others | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 100 | 100 | 100 | 100 | 100 | 100 | 100 | 100 | 100 | 100 |
| # | Mar 2024 | Jun 2024 | Sep 2024 | Dec 2024 | Mar 2025 | Jun 2025 | Sep 2025 | Dec 2025 | Mar 2026 | Jun 2026 |
|---|---|---|---|---|---|---|---|---|---|---|
| Promoter | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 | 1.66 |
| FII | 0.27 | 0.28 | 0.22 | 0.16 | 0.14 | 0.17 | 0.16 | 0.16 | 0.16 | 0.16 |
| DII | 0.13 | 0.13 | 0.13 | 0.13 | 0.1 | 0.12 | 0.13 | 0.06 | 0.07 | 0.04 |
| Public | 1.46 | 1.45 | 1.51 | 1.57 | 1.63 | 1.58 | 1.58 | 1.65 | 1.64 | 1.67 |
| Others | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 3.52 | 3.52 | 3.52 | 3.52 | 3.52 | 3.52 | 3.52 | 3.53 | 3.53 | 3.53 |
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